The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Stella Artois Coupon Agency: Lowe New York / New York Client: Stella Artois Category: Small Space - Print / Color: Less than a Page - Campaign
Complaints Agency: The Martin Agency / Richmond Client: The Onion Category: Small Space - Print / Black and White: Less than a Page - Single
Earrings Agency: The Martin Agency / Richmond Client: The Onion Category: Small Space - Print / Black and White: Less than a Page - Single
Onion #2 Agency: The Martin Agency / Richmond Client: The Onion Category: Small Space - Print / Black and White: Less than a Page - Campaign
Athletes Agency: Saatchi and Saatchi / New York Client: General Mills Inc./Wheaties Category: Small Space - Print / Color: Less than a Page - Campaign
Sixth Page 1 - Most Readers Agency: LKM / Charlotte Client: North Carolina Travel & Tourism Category: Small Space - Print / Black and White: Less than a Page - Single
Fat man Agency: The Martin Agency / Richmond Client: The Onion Category: Small Space - Print / Black and White: Less than a Page - Single
Price of Crude, Road Less Traveled, Rest Stop,Stop the World Agency: Arnold / McLean Client: Amtrak Category: Small Space - Print / Color: Less than a Page - Campaign
Don't Drink & Drive Agency: JWT / london Client: Trader Media - Autotrader Category: Small Space - Print / Color: Less than a Page - Campaign
XM Agency: Mullen / Wenham Client: XM Satellite Radio Category: Small Space - Print / Color: Less than a Page - Campaign
Survivor Agency: The Martin Agency / Richmond Client: CBS Category: Small Space - Print / Color: Less than a Page - Campaign
Witch/Forefather/Rates So Low Agency: Arnold / McLean Client: Colonial Willamsburg Category: Small Space - Print / Black and White: Less than a Page - Campaign
Sixth Page Agency: LKM / Charlotte Client: North Carolina Travel & Tourism Category: Small Space - Print / Black and White: Less than a Page - Campaign
John Adams Agency: Batey (Pte) Ltd / Singapore Client: Sphere Category: Small Space - Print / Color: Less than a Page - Single
Don't Drink & Drive - Black Seat Leon Agency: JWT / london Client: Trader Media - Autotrader Category: Small Space - Print / Color: Less than a Page - Single
Don't Drink & Drive - Vauxhall Astra Agency: JWT / london Client: Trader Media - Autotrader Category: Small Space - Print / Color: Less than a Page - Single
Eraser Agency: Saatchi & Saatchi / Mumbai Client: Procter & Gamble Category: Small Space - Print / Color: Less than a Page - Single
Bulbs Agency: Saatchi & Saatchi Singapore / Singapore Client: Lego Singapore Pte Ltd Category: Small Space - Print / Color: Less than a Page - Single
Lizard Agency: The Martin Agency / Richmond Client: CBS Category: Small Space - Print / Color: Less than a Page - Single

2006 Advertising Gold Pencil

Lowe New York / New York

Stella Artois

Stella Artois Coupon

Small Space - Print / Color: Less than a Page - Campaign

06012A

2006 Advertising Silver Pencil

The Martin Agency / Richmond

The Onion

Complaints

Small Space - Print / Black and White: Less than a Page - Single

06014A

2006 Advertising Silver Pencil

The Martin Agency / Richmond

The Onion

Earrings

Small Space - Print / Black and White: Less than a Page - Single

06015A

2006 Advertising Silver Pencil

The Martin Agency / Richmond

The Onion

Onion #2

Small Space - Print / Black and White: Less than a Page - Campaign

06016A

2006 Advertising Bronze Pencil

Saatchi and Saatchi / New York

General Mills Inc./Wheaties

Athletes

Small Space - Print / Color: Less than a Page - Campaign

06013A

2006 Advertising Merit Award

LKM / Charlotte

North Carolina Travel & Tourism

Sixth Page 1 - Most Readers

Small Space - Print / Black and White: Less than a Page - Single

06126A

2006 Advertising Merit Award

The Martin Agency / Richmond

The Onion

Fat man

Small Space - Print / Black and White: Less than a Page - Single

06127A

2006 Advertising Merit Award

Arnold / McLean

Amtrak

Price of Crude, Road Less Traveled, Rest Stop,Stop the World

Small Space - Print / Color: Less than a Page - Campaign

06122A

2006 Advertising Merit Award

JWT / london

Trader Media - Autotrader

Don't Drink & Drive

Small Space - Print / Color: Less than a Page - Campaign

06123A

2006 Advertising Merit Award

Mullen / Wenham

XM Satellite Radio

XM

Small Space - Print / Color: Less than a Page - Campaign

06124A

2006 Advertising Merit Award

The Martin Agency / Richmond

CBS

Survivor

Small Space - Print / Color: Less than a Page - Campaign

06125A

2006 Advertising Merit Award

Arnold / McLean

Colonial Willamsburg

Witch/Forefather/Rates So Low

Small Space - Print / Black and White: Less than a Page - Campaign

06128A

2006 Advertising Merit Award

LKM / Charlotte

North Carolina Travel & Tourism

Sixth Page

Small Space - Print / Black and White: Less than a Page - Campaign

06129A

2006 Advertising Merit Award

Batey (Pte) Ltd / Singapore

Sphere

John Adams

Small Space - Print / Color: Less than a Page - Single

06116A

2006 Advertising Merit Award

JWT / london

Trader Media - Autotrader

Don't Drink & Drive - Black Seat Leon

Small Space - Print / Color: Less than a Page - Single

06117A

2006 Advertising Merit Award

JWT / london

Trader Media - Autotrader

Don't Drink & Drive - Vauxhall Astra

Small Space - Print / Color: Less than a Page - Single

06118A

2006 Advertising Merit Award

Saatchi & Saatchi / Mumbai

Procter & Gamble

Eraser

Small Space - Print / Color: Less than a Page - Single

06119A

2006 Advertising Merit Award

Saatchi & Saatchi Singapore / Singapore

Lego Singapore Pte Ltd

Bulbs

Small Space - Print / Color: Less than a Page - Single

06120A

2006 Advertising Merit Award

The Martin Agency / Richmond

CBS

Lizard

Small Space - Print / Color: Less than a Page - Single

06121A

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